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The Client

The Uniquely Confident School

Leslye came to us for brand work after finding us on instagram. She had hired a designer previously to create a logo for her business and wasn’t happy with how it turned out. Her biggest fear was that her vision would get lost in the process, especially after the previous disappointment. 

As with all our design projects we began with an in-depth questionnaire to help us get a feel for what the overall goal and vision was for this project. We had a Zoom call and then got started!

Leslye has a Master’s degree in Marriage and Family Therapy and is licensed in California to provide psychotherapy. She was starting from scratch, with no online presence and a goal to start a podcast. We worked hard together creating her brand identity and now you can find her on Instagram, hosting a podcast, and coaching 1:1.

The icon Leslye wanted to represent her brand was a cactus and gold accents; strong and feminine. We implemented these design elements along with some contrasting ink dots and warm gold texture

The Branding

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The Experience

What Leslye had to say about working with Bea + Elle Designs on The Uniquely Confident School branding:

Even if you don’t really know what you want, they’ll know what you’re looking for. Getting those emails with new content to look over was just so exciting to see how my brand was coming alive. The entire process was so smooth and moved along very quickly. Communication was excellent; clear and direct. No room for misunderstandings. Exceeded my expectations!